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April 09, 2019
Enterprise Mobile Apps
As smartphones and tablets become ever more popular, and general consumers continue to download mobile apps at a rapid pace, corporations are beginning to catch on to the mobile trend. Enterprise mobile apps, or proprietary, in-house apps that can be distributed to employees, can be extremely useful for internal communications and collaboration. Opportunities are Endless [...]
Read More + April 02, 2019
8 Smart Ways to Use mag+ In-App Banners
mag+ in-app banners are large-sized graphics that span over the width of the device screen. They can be of any height and can be clicked to trigger web links, issue previews, or subscription purchases. Being a “live” mag+ feature, one can customize them on-the-fly, with a simple upload on the backend, without updating or submitting [...]
Read More + March 19, 2019
Push Notification Campaign Ideas
If you own a magazine app, you might be aware of the challenges in keeping users engaged as time passes by. Well, this is absolutely normal. To overcome this situation, it’s essential to have a go-to marketing strategy that helps you connect with users, drive engagement, and meet monetary goals. One such important marketing channels [...]
Read More + March 12, 2019
10 Marketing Ideas for Your Magazine
You’ve put your design team to work, to craft the ultimate digital magazine experience. You’ve got a seamless, easy-to-use interface (thanks to mag+); complete with animation, videos, and delightful ways for readers to interact with the app. Not to mention, your content sings. But if you haven’t put a solid marketing strategy in place, all [...]
Read More + March 05, 2019
Crafting Impactful Push Notifications
Push notifications are a great way to remind your audience not only that your app exists, but that it cares to elevate user experience by introducing new issue releases and updates. That said, writing a good push notification can be tricky. Depending on the app marketplace, you’ve only got limited characters to work with. Also, [...]
Read More + February 11, 2019
mag+ – An Interactive InDesign Plugin
Reading a print magazine, bought from a physical bookstore is slowly moving out of the scene. Keeping pace with the change in generations, it is time to introduce digital publishing to your content strategy. This will reduce the time spent in visiting a magazine store to buy the latest issue, and facilitate the readers to [...]
Read More + January 29, 2019
10 Valuable Sources for Content Ideation
Repeatedly publishing compelling content and not getting bored is possible only if you beforehand brainstorm promising ideas. This process requires you to understand the target market, identify USPs, and determine problem areas. It becomes simpler if you know the exact destination that inspires you to think productively and come up with interesting content ideas. This [...]
Read More + January 15, 2019
Tools for Magazine Color Selection
Colors are essential to produce great designs, whether it’s the design of a website, magazine, or even the wall of your room. Talking in terms of a magazine, creating a color scheme gives identification to the brand and makes it visually appealing. Maintaining a color connection with your audience is thus as important as delivering [...]
Read More + December 18, 2018
The 2019 Content Guide to Maximize Interactivity and Engagement
On a particular topic or a specific problem, you may find plenty of articles to read. In such a competitive and content-saturated market, boring or outdated content has no survival chances and only results in early abandonment. Modern readers are continuously looking for a credible source of valuable, interactive, and quality content. Thus, even a [...]
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